Threadless Artist Shops decreases acquisition costs by 48% with Blinker

Summary

Within the first three months Blinker used a full-funnel strategy that decreased Threadless Artist Shop's customer acquisition costs in Meta by 48%.

Challenge

Threadless, a leader since 2000 in creator-powered marketplaces, hired Blinker for paid media strategy and management for their Artist Shops platform. They were looking for a marketing partner who understood their audience and who could increase the number of creators on their platform.

Solution

We created a full-funnel marketing strategy that zeroed in on creators who would be most interested in selling their art through their own print-on-demand stores.

Outcome

Partnered with Threadless and their institutional insight in the creator economy, paid media acquisition costs decreased by 48% in the first three months of the engagement.

48%

decrease in acquisition costs

34%

decrease in CPM

34%

decrease in CPC

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We're a growth marketing agency specializing in Facebook, Instagram, Google, and Pinterest marketing.

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